GIF I concepted, directed, and designed for an email hero and social media content
In store poster I concepted, directed, and designed
Storytelling through Instagram to support the promo
Working with our Social Media team, we created buzz for the ice cream promo by crowdsourcing votes to determine a new WFM ice cream flavor. This campaign saw unbelievable engagement and will help shape WFM's social media strategy moving forward.
Unbranded ice cream shot to support the promotion on Amazon.com
Sketch to pitch the concept to leadership