This campaign hasn't deployed yet, but I'm thrilled to see my idea come to life. I was also able to flex my writing skills by providing this themed headline.
These posters were designed in WFM's Fall 2021 look and feel.
This poster was particularly challenging to concept and shoot with so many requirements and stakeholders involved. I worked with my team to come up with this fun and educational solution.
Art direction: Me & Madeline Brown. Copy: Abby Napoli & Izzy Beer. Photography: CreativeDrive.