![](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/e5e4a02f-16f2-4c25-ba9d-9f49ad510593_rw_3840.jpg?h=0f50ee5e02dc4879096e0260a466bfc7)
In store poster I concepted and designed as part of the "Summer On" brand campaign. Colorful wine photography shot by Alex Lau.
![One of the in store posters I designed for individual wines in the "Summer On" campaign look](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/50890e11-26d2-4ab1-aa17-8cadc479aea8_rw_1920.jpg?h=49b7c3bf2159e3087cbf813310b8bb33)
One of the in store posters I designed for individual wines in the "Summer On" campaign look
![Instagram story created to educate viewers about the wines in a fun, approachable way](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/128ac7d6-8c95-4743-a40c-28b3b4ab5936_rw_1200.gif?h=93e72431916d0103433b81486ce1410b)
Instagram story created to educate viewers about the wines in a fun, approachable way
![Taproom menu I designed](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/63376120-392c-4d53-aa66-5a6e67dc55a3_rw_600.png?h=87f1cbe8e8f5b65f17f122d4740aefaa)
Taproom menu I designed
![Photography by Alex Lau](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/ae6ef9c5-6512-4e65-bae9-6161d92c7cdf_rw_1920.jpg?h=1b3705024788ddb3fd6d0f18d3bed819)
Photography by Alex Lau
![Summer 2020 hero shot. We had a much more playful campaign for this that I dubbed "Got it made in the shade" but unfortunately pivoted due to the pandemic.](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/7479defc-1f88-464c-a587-fd65fb42797a_rw_1200.gif?h=156bf90da82970971fcff187e7fcaaff)
Summer 2020 hero shot. We had a much more playful campaign for this that I dubbed "Got it made in the shade" but unfortunately pivoted due to the pandemic.
![My original sketch for the concept & photography idea "Got it made in the shade."](https://cdn.myportfolio.com/820d3773c6d174b5c506386f407aba13/93506d3e-c175-49f4-813f-43d0079f30a3_rw_1920.jpg?h=363ba47087835fc916ce82b110235c0b)
My original sketch for the concept & photography idea "Got it made in the shade."
Team
Art direction: Me & Avalon Mckenzie. Copy: Sean Scott.